Benedictor Pareja has been a loyal customer of Ford Cebu since 2008.
The former Overseas Filipino Worker first patronized the dealership to have his Ford Everest serviced on a regular basis.
Eleven years on, he now goes there to give his Ranger XLT some TLC.
All this has paid off as Pareja is the grand winner of the Take It to Ford raffle promo.
As such, he and his wife, Enriquena, won a trip for 2 to Bankgkok, Thailand to visit the city and the Ford manufacturing plant.
The all-expense paid trip with hotel accommodations allowed the Parejas to see how Ford models such as their Ranger are assembled.
Benedicto admits that he has a better appreciation of his pride and joy, which he uses for his water refilling business in Cebu.
Apart from Pareja, other winners of the Take It to Ford promo bagged some cool prizes.
Three winners received iPhone XS Max, 50 winners took home oil and oil filters, while 100 patrons went away with Ford merchandise.
Shown in photo is Take It To Ford Raffle Promo grand prize winner Benedicto Pareja (2nd from right) and wife Enriqueta Pareja (2nd from left) together with Jirawat Jeeradeepalung (leftmost), Human Resources Manager, Ford Thailand Manufacturing Plant, and Vinko Saric (rightmost), Plant Manager, Ford Thailand Manufacturing Plant.
