Mercedes-Benz Promises a Whole New User Experience With New Infotainment System

January 11, 2018

The in-car entertainment system has come a long way. What used to be a simple radio soon become a system that could playback cassette tapes, eventually taking in CDs, and the like. Now, Mercedes-Benz takes it a step further with the world premiere of the Mercedes-Benz User Experience, (MBUX), which makes its debut at this year’s Consumer Electronics Show in Las Vegas, Nevada.

As the name suggests, the new platform allows users to experience connecting with the car in a whole new way. When we say connecting, we actually mean being able to interact with the vehicle. Using a widescreen with touch capability, driver and passenger can command the system to perform various functions at the touch of a screen or pad on the center console.

Apart from touch, the widescreen display can likewise be controlled via voice command. Using multi-speech recognition, a user can simply tell the system what to do using the keywords Hey Mercedes. Here, he or she can call up various functions such as maps, music, and even vehicle system info.

Speaking of maps, the new system uses augmented reality for a richer user experience. It will show not only the destination but other places of interest. And it will display them in a way that will be as close to the real thing as possible.

But maybe one of the most unique features of MBUX is its ability to learn. Using artificial intelligence, the system learns the user’s tastes in music, food, and other details and adapts to them. It will then use such info to display and feed the user with their preference.

The new MBUX is set to go into series production this year in the upcoming all-new Mercedes-Benz A-Class.

About the Author

Mr. Gerard Jude Castillo
Gerard has been a self-confessed car nut ever since he was a little boy. As a grown-up, he indulges in his passion by collecting toy cars (which he started since childhood) and reading up on the latest cars out there.  As Associate Editor, he will ensure that you get your fill of the latest cars in the market, as well as a load of automotive features.