On June 8, 1948, Ferry Porsche registered the very first car to bear the Porsche name, the 356 No. 1 sports car. Not only was it a new car or an introduction to a new automotive brand, this model represented what would well be one of the most sought-after marques in the automotive history. This year, Porsche marks its 70th year with its roots firmly planted in its rich heritage, while its eyes set towards the future.
While the Porsche 356 may have been Ferry Porsche’s dream come true, the long standing tradition of innovation at Porsche dates as far back as the turn of the 20th century. Professor Ferdinand Porsche, for instance, built an electric car with a wheel hub drive as early as 1900. The Lohner-Porsche, as it was called, was also the basis for what would be the world’s first all-wheel drive passenger car. He followed this up with a gasoline-electric motor vehicle—a template for the first hybrid car. When 1939 rolled in, Ferdinand showed off the Berlin-Rome Sports Car, a concept that showcased his vision of a sports car—which would be realized in the 356.
Yet it was the 911 that eventually gave Porsche its place as a leading sports car maker. Designed by Ferry Porsche’s son, Ferdinand Alexander, the 911 has consistently shown its innovative sporit both from a design and technical standpoint. First unveiled in 1963, the 911 has retained its essence—overall profile, rear-engined, boxer motor—despite the numerous new tech that has been added to the car over the years.
On its 70th year, Porsche looks to the future, paving the way for models like the upcoming Mission E. The first all-electric model from the German sports car brand will have an innovative electric powerplant that is said to produce 600hp yet still be able to travel up to 500kms on a single charge. The zero-emissions vehicle, Porsche says, will accelerate from rest to 100kph in just 3.5 seconds. As for charging, this is pegged at just 15 minutes for up to 80 percent battery power.
As Porsche moves forward, it never loses sight of tradition. This can be seen in its offerings, in how it does things, and in the slew of activities it will be undertaking for its 70th birthday. This year, Porsche will be holding a host of events that look back at its rich history and celebrate the spirit that has defined it through the years as one of the world’s most innovative sports car makers.
