Isuzu Philippines Corporation (IPC), recently held a groundbreaking ceremony to start the construction of its soon-to-rise dealership in Davao. The said dealership will feature a sleeker, more modern exterior and interior layout for the modern Isuzu buyer down south.
In an online press conference, IPC shared that this dealership will adapt the Isuzu Outlet Standardization look, or IOS. This new global platform in dealership architecture is hallmarked with industrial style elements that speak to Isuzu’s truck and lifestyle vehicle customers. This dealership is the 11th Isuzu Philippines showroom to adapt the new design.
The fascia of the new dealership will be fitted with robust-looking expanded metal mesh between long red bands, expressing Isuzu’s reputation for durable and reliable products. The minimalist interior design, on the other hand, conveys a clean and sleek atmosphere while providing a more spacious and organized area for its users.
The new dealership layout was carefully arranged by taking the standpoint of the customers, enhancing the overall customer journey. Productivity will also be improved in both sales and service operations by outlining the flow of people and products within the dealership.
Expected to be completed and be fully operational by March 2021, the new Isuzu Davao showroom will take up space along MacArthur Highway, Matina in Davao City. With guidance from IPC, it will do business under the helm of Southern Motors of Davao Inc (SMDI).