GAC MOTOR Philippines accelerates into 2023 with the back-to-back launch of the EMPOW and all new GS8 held today at the Rockwell Plant in Makati City, marking the brand’s first public event under new distributor Astara Philippines.
Engineered and built for the global market, the EMPOW and all new GS8 help realize GAC MOTOR’s vision of becoming a first-class brand with international influence and excellent quality. Both global vehicles embody GAC MOTOR’s core qualities of modern design, fine craftsmanship, superior build quality, and cutting-edge technology.
Today’s launch breathes excitement into the GAC MOTOR lineup in the Philippines, which includes the compact GS3 SUV, the fun-to-drive GS4 SUV, and the versatile GN6 MPV. It also highlights the brand’s strong commitment to deliver world-class vehicles to more Filipinos, supported by an expanded network of showrooms and service centers across the nation.
The event was spearheaded by Jorge Belzunce, Astara managing director for Southern Europe and the Philippines; Raoul Picello, Astara Philippines managing director; and Jun Cajayon, GAC MOTOR Philippines brand head.
“We’re thrilled to start the year on a high note with the highly-anticipated launch of the EMPOW and all new GS8. Both vehicles represent the best that GAC has to offer at a reasonable price range for our Filipino customers. We are determined to reinvigorate the brand and achieve outstanding performance in the market beginning this year,” said Picello. Astara is one of the biggest automotive distributors in the world and has carried out a successful path as a leading group in distribution and mobility services. The company has sold over three million cars as a strategic partner of the world’s leading automotive groups including GAC MOTOR, which Astara presently distributes in Chile and Peru.