Hyundai Asia Resources, Inc. (HARI), the exclusive local distributor of Hyundai vehicles, has experienced a slight dip in sales last April 2018. As regard, it collected a total of 2,345 unit sales last month, a small 7% dip vs. the 2,521 unit sales of April 2017.
On a bigger picture, the company saw a scant 2.5% decrease in sales after the first 4 months of this year. In total, HARI posted a year-to-date (January 2018 to present) sales record of 11,076 units. That’s an evident slip from the 11,362 total sales figure it achieved during the same period last year.
HARI has attributed these tapering sales figures to the effects of the new Tax Reform (TRAIN) law, but for HARI President and CEO Ma. Fe Perez-Agudo, the company has shown its resiliency in withstanding the TRAIN Law effects to yield notable results.
“The minute impact of the TRAIN Law in the sale of Hyundai vehicles only shows the capacity of the brand in weathering any uncertainties in the auto industry. Automotive consumers remain responsive and the brand would continue to satisfy them with its line-up of best-in- class products and services,” she adds.
Her statement holds solid footing as shown in the company’s passenger car year-to-date sales. For the first four months of this year, HARI’s passenger car sales grew by a small yet still happy 0.7%. This is helped by the Accent’s and the Eon’s sales feat amounting to a total of 5,113 and 2,168 units respectively.
On the other hand, its light commercial vehicle sales experienced a 9.5% decreased in sales from January to April. By the numbers, its present year-to-date sales saw a total of 3,265 units vs. its 2017 record of 3,609. In addition, HARI posted an April 2018 monthly light commercial vehicle sales record of 739 units, a slight fall from April 2017’s record of 754 units.
