Isuzu Philippines Corporation (IPC), the country’s leader in the commercial vehicle segment, expands its market reach nationwide by opening its Isuzu Tagum dealership.
Isuzu Tagum’s official opening was marked on March 10 that gathered top officers of Isuzu Tagum, Image Motors Davao Del Norte Inc headed by its President, Mr. Walter Alvarez and its Managing Director Mr. Edward Bangayan.
In his welcome remarks, IPC President Hajime Koso lauded the perseverance of Image Motors Davao Del Norte Inc, to see Isuzu Tagum through to its completion despite the unusual challenges in 2020.
“We know this has not been an easy decision to open a dealership at this very challenging situation, but you kept to our schedule amidst the delay due to the different community quarantines,” Koso stressed.
Koso added that the opportunity to grow the Isuzu brand in the region and serve a rapidly growing customer base inspired the team to work through the challenges. “Tagum has emerged into a booming city with a strong economic development brought by different businesses citywide. It has become inevitable for IPC to set foot here, so that we can cater to more customers in the region,” Koso explained.