Mazda CX-30, MX-30 clinch Red Dot Design awards 2020

April 4, 2020

The all-new Mazda CX-30 and the first electric vehicle from Mazda, the MX-30, have both been recognized in the “Red Dot: Product Design 2020” awards. Known as one of the most renowned design competitions in the world, the Red Dot award is a highly sought-after recognition for global designers that recognizes excellence in innovation, functionality, formal quality and ergonomics.

This distinguished accolade comes as an affirmation for the Evolved Kodo: Soul of Motion design language that inspired the form and function of both models.

The Mazda CX-30 is the second production model, next to the all-new Mazda3, created with the latest evolution of the Kodo design philosophy - artful design, rooted in traditional Japanese aesthetics. The honing of every element according to the "less is more" principle has resulted in clean, beautiful surfaces on the CX-30 and brought an entirely original look to the compact crossover SUV segment. It is currently available in three variants that provide varying levels of equipment and versatility to Filipino consumers.

The Mazda MX-30 is the first plug-in Electric Vehicle for Mazda set to be made available in Europe this year. Featuring a more modern approach to Kodo design, it embodies an image of lightness while proactively incorporating sustainability as an element for the interior materials. The MX-30 promises to uphold Mazda’s core value of being a joy to drive.

These are the eighth and ninth Red Dot awards won by Mazda's Kodo models to date, following the all-new Mazda3 in 2019, the MX-5 RF in 2017, the MX-5 soft top, the CX-3 and the Mazda2 in 2015, the previous generation Mazda3 back in 2014 and the 2013 Mazda6.

About the Author

Randolph de Leon
Randy is a person with disability (PWD), a partially-blinded person with only his left eye functioning. Since childhood, the automobile has always been his passion, and is able to express it through photography and most recently, through writing as well. Outside the motoring beat, Randy spends time manning the media aspect of his business which he co-founded with his sister/college classmate. It's called Dragonlight Wellness and Solutions, a multi-business venture centering on improving peoples' lives through earning.