Around 113 years ago, Rolls-Royce Motor Cars set out to build what it said would be the pinnacle of motor cars. Eight generations later, the car known as the Phantom, is indeed the most luxurious car in the business. And it has the United Kingdom’s Car of the Year awards to back up such a claim.
A jury of 27 motoring journalists from the UK’s top publications has voted the Rolls-Royce Phantom as the Best Luxury Car. The bespoke details, old-world charm, and cutting-edge modern technology all combine to come up with such a recipe for luxury.
What jurors such as BBC Top Gear’s Tom Ford and Paul Hudson of The Telegraph liked about the car, for instance, were unique touches such as The Gallery. This cool iece of kit is essentially a glass panel located on the car’s dash that allows owners to express their tastes and lifestyles in a manner like no other.
Of course, The Gallery is just one aspect. The Phantom itself is full of innovations that set it apart from the rest. Owners can, for example, close the rear door at the press of a button. And of course, one can tailor their Phantom to suit their fashion sense and style, thanks to Bespoke luxury.
While technology may be large part of the car, the Rolls-Royce Phantom remains as the best car in the world—just as the cognoscenti said it would be.