Pilipinas Shell Petroleum Corporation representatives lead the festivities at Shell Bike Fair Baguio last July 14, 2018. (From Left to Right) Chi Malabanan, Shell Lubricants Trade Manager; Cherine Capadocia, Shell Brands and Communication Manager; Brandon Briones, Shell Retail Fuels Marketing Implementor; Roland Marcelo, Shell Lubricants Technical Lead, Mark Malabanan, Shell V-Power Brand Manager; Lorrie Ramirez, Shell Advance Brand Manager, and Serge Bernal, Shell Lubricants Marketing Manager
While Shell is well known for supporting motorsport events, particularly those rides on four wheels, it is no secret that the fuels and lubricants maker is likewise a staunch supporter of two-wheelers. Proof of this is its annual Bike Fair, which will have its culminating event for the year this coming September 22, 2018 at the Philippine International Convention Center in Pasay City.
Now on its fourh year, Shell Bike Fair 2018 kicked off last July in Baguio City. Just like the event held in the City of Pines, the finale will feature a host of activities aimed at giving riders and their families a whole lot of fun and excitement.
A slew of games will not only be rewarded with cool prizes but will likewise foster sportsmanship and camaraderie among bike club members. Speaking of bike clubs, Shell will be announcing the winners for the search for the Shell Outriders Best Bike Club. The contest aims to find the group that best exemplifies the values of a socially responsible riding community.
Apart from the contest, Shell Bike Fair 2018 will feature celebrities like Roxanne Barcelo and Daiana Menezes, as well as motorcycle aficionado and Shell brand endorser Drew Arellano. Rico Blanoc will lead the roster of top local bands who will entertain guests during the event.
With this year’s activities centering around the theme Together We Ride Stronger, Shell Bike Fair 2018 is presented by Shell Advance and Shell V-Power. It’s one event any bike enthusiast should not miss.
