Rolls-Royce has always been about personalization, or “bespoke luxury” as the British marque likes to call it. This is truly evident in its latest offerings that were presented at this year’s Geneva Motor Show.
For this year’s show, the Home of Rolls-Royce Bespoke Design brings three Phantom models and a Dawn—all of which are commissioned to show off the unlimited personalization potential of the marque. Take The Gentleman’s Tourer, a standard wheelbase Phantom that takes the brand back to the days of the Phantom II Continental Saloon of the 1930s.
This design theme can be seen in details such as the satin silver hood that draws inspiration from military aircraft, the black, grey, and anthracite leather-colored leather of the interior, and trimmings done in the rare metal Ruthenium. The look is finished off by a Rolls-Royce first—wheel center caps done in Iced Gunmetal.
The second model is an Extended Wheelbase Phantom called Whispered Muse. What makes this one special is the Gallery inset on the dash done by London designer Helen Amy Murray. This piece takes its cue from the original sketches of the brand’s famous Muse, the Spirit of Ecstasy.
