Car companies have various ways of introducing a new model to the world. It’s usually done at a motor show. Or a media drive. And of course, there is the press event. But what about using Lego bricks to reveal a new model?
This is what Toyota Australia did when it recently unveiled a life-sized Toyota Camry at the Brickman Awesome Exhibition in Melbourne, Australia. Designed and put together by Ryan “The Brickman” McNaught, the only Lego-certified professional in the Southern Hemisphere, the Lego Camry took some 900 hours to build over a span of eight weeks.
While the executive sedan took on a fun twist with the world’s favorite brick toy as its essence, the Lego designers still put in place a few details to make it truly life-like. There are the working headlights, indicators, and brake lights, along with real Toyota logos on the wheels and rear bumper.
