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Geely PH storms the online world with the digital launch of the all-new Azkarra

By Randy
.
June 1, 2020

Sojitz G Auto Philippines (SGAP) has shown the sneak preview of the digital launch of the all-new Geely Azkarra to the media. The compact SUV that will redefine its segment in terms of technology, design, and engineering. This Saturday, May 30, 2020 at 6:00PM, the all-new Azkarra’s formal launch will be streamed to the public via Geely Philippines’ website, Facebook, and YouTube accounts.

The all-new Azkarra is completely redesigned from its first-generation model that was launched in 2016. Geely Design China’s Vice President and General Manager Guy Burgoyne said that they have worked miracles to bring luxury brand level technology into the Azkarra. Burgoyne adds, “after listening to consumer feedback, we also wanted the user to have easier access to Azkarra’s technology and storage spaces by further refining our interior design.” According to Burgoyne, “the previous generations of Azkarra were already praised by its users for its performance and technology. When it was first launched, it was given the nickname ‘the most beautiful SUV in China’ –with such high praise we knew we had to work harder on the second and third generations.”

Sojitz G Auto Philippines (SGAP) has shown the sneak preview of the digital launch of the all-new Geely Azkarra to the media. The compact SUV that will redefine its segment in terms of technology, design, and engineering. This Saturday, May 30, 2020 at 6:00PM, the all-new Azkarra’s formal launch will be streamed to the public via Geely Philippines’ website, Facebook, and YouTube accounts.

The all-new Azkarra is completely redesigned from its first-generation model that was launched in 2016. Geely Design China’s Vice President and General Manager Guy Burgoyne said that they have worked miracles to bring luxury brand level technology into the Azkarra. Burgoyne adds, “after listening to consumer feedback, we also wanted the user to have easier access to Azkarra’s technology and storage spaces by further refining our interior design.” According to Burgoyne, “the previous generations of Azkarra were already praised by its users for its performance and technology. When it was first launched, it was given the nickname ‘the most beautiful SUV in China’ –with such high praise we knew we had to work harder on the second and third generations.”

The integration of the mild hybrid technology to its next vehicle brand is a bold step for Geely as a new challenger in the Philippine automotive industry. SGAP President and CEO Mikihisa Takayama said, “right now, we see that the auto industry is gearing towards hybrid and electric vehicle technology as it becomes increasingly popular.” Geely’s next generation compact SUV is a 48V Electric Motor Synergy (EMS) model, powered by a 1.5-liter turbo-charged gasoline engine complemented by a 48V belt-starter generator (BSG), a 48V-12 DCDC converter, 48V lithium-ion battery module, and battery management system (BMS).

Amid the Covid-19 outbreak, Sojitz G Auto Philippines (SGAP) has recently announced that all Geely vehicles, including the Azkarra, that are being sold in the Philippines are already equipped with CN95 filters. These cabin filters are designed to effectively filter out dust, harmful gases, particulate matter (PM) 2.5 particles, droplets with diameters larger than .74 microns which are often attached to corona viruses.

Setting a competitive price range among compact SUVs, the Geely Azkarra can be bought for as low as P1,438,000 for its front-wheel drive Premium variant and P1,598,000 for the all-wheel drive 48V EMS Luxury variant. Geely Auto Group CEO An Conghui said the “the Geely Azkarra, is an affordable luxury SUV. With its technological power, refined interior, healthy space, and safety features, the Geely Azkarra will bring a more enjoyable experience to your high-quality life.”

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About the Author

Randolph de Leon
Randy is a person with disability (PWD), a partially-blinded person with only his left eye functioning. Since childhood, the automobile has always been his passion, and is able to express it through photography and most recently, through writing as well. Outside the motoring beat, Randy spends time manning the media aspect of his business which he co-founded with his sister/college classmate. It's called Dragonlight Wellness and Solutions, a multi-business venture centering on improving peoples' lives through earning.