As it marks another year in its rich and colorful 113-year history, the House of Rolls-Royce once again reinforces the meaning of true luxury. It does so via the Bespoke department—a group of the finest designers, artisans, and craftspeople who come together to create the ultimate Rolls-Royce.
While this may sound ambitious, the British luxury marque actually simplifies it by saying that it is essentially the Rolls-Royce that reflects each of its patrons’ varied tastes and personalities. True enough, every car that leaves the Goodwood factory possesses details that are a reflection of its owner. It’s the ultimate expression of the persona of the man or woman who purchases the finer things in life. It’s a car that embodies who the owner is.
To give the world an idea of what this means, the House of Rolls-Royce has put together a showcase of the best examples of Bespoke Luxury in 2016. Take the Phantom Zenith, which was the “swan song” of the seventh-generation Phantom. Just 25 examples of the Phantom Coupe and Drophead were commissioned for lucky patrons.
One such artwork was the Peace and Glory Phantom. This stunning piece was made especially for a client in the Far East.
Another one is the Blue Magpie Phantom, built specifically for a gentleman in Taiwan. Both cars boast styling cues such as tiger patterns and the blue magpie embroidered on the headrests—hints of their owners’ culture and personal tastes.
Then there are the Ghost, Wraith, and Dawn—three models that each received the Bespoke treatment using inspiration from folks that commissioned them. One such example is Mr. Fox’s Pebble Beach Dawn—a mix of connoisseur Michael Fox’s intricate tastes. The most obvious proof of this is the exterior’s Fox Blue paint scheme, which is reserved only for the gentleman.
There is also the Dusk-inspired Wraith with a two-tone Premiere and Jubilee Silver, with a Powder Blue, Purple Silk, and Tailored Purple cabin color scheme. Just like the Wraith, the Dawn is also influenced by the Porto Cervo lifestyle—as seen from the Emerald Green paintwork and Emerald and Mother of Pearl accents in the cabin.
And of course, who can forget the Nautical Dawn, as commissioned by a Floridian lady who took her cue from the best luxury yachts of the high seas. It’s a testament to the close links between motor cars and luxury sea vessels—just some of the toys of the rich and famous and truly discriminating set.
